I recently bought two yearbooks from the Flint Generals of the IHL. This one is from the 1973-74 season. It's a 40-page book, all in black-and-white, and on glossy paper. Each player for that season has a full page photo and a short bio. The statistics and a team photo for each Generals season are included. Stats for every player that wore the "blue and gold" are listed in the back of the yearbook. Flint Journal sportswriter Len Hoyes added an article previewing the remainder of the 1973-74 campaign.
One thing that Hoyes noted in his article was about attendance:
"With all of their problems, the Generals were still attracting fans at a rate of 3,950 per game. Attendance was down slightly, but Flint's percentage rate of almost 100 percent remained the envy of minor league hockey." (Hoyes, 1974)
The original Generals were a popular team for most of their existence, and attendance only bottomed out when the region's economy tanked in the late 1970s-early 1980s. But 3,950 per game in a 4,021-seat arena is incredible! And apparently those numbers were lower than in previous years! The UHL Generals, at their peak popularity in the mid-1990s, averaged a little over 3,700 per game. IHL attendance figures are hard to find, so this was a very interesting stat.
The Generals stumbled to a 30-43-3 record, just two points ahead of last-place Port Huron. They won their first-ever series, downing the Toledo Hornets in 3 games (best of three) before bowing out to the eventual champion Des Moines Capitols in 5 games (best of seven) in the semifinals.
Here are a few notable players from the 1973-74 Flint Generals season:
Hoyes, Len. Article about the 1973-74 Flint Generals Season (no title). Flint Generals 1973-74 Yearbook.
1973-74 Flint Generals Yearbook